How Vicks became household name for cold cure?

MedBound Times - India’s most reliable healthcare news platform - has done an interesting piece on the origin story of Vicks and how it became household name for cold cure.

Read below and share your feedbacks :backhand_index_pointing_down:t2:

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Too much informative… thankyou so much.

Great article , very informative

As an adult you tend to forget the effectiveness of Vicks and instead use medications when you have the cold. I am going to buy one just incase.

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New knowledge to me!
For me vicks is a mind inducer. In tensed situation I simply inhale it and will feel relax. So, for me it’s not only cold cure😌.

I have a small vicks tab always with me irrespective of cold or not, but sometimes I feel ain’t that addiction?

Such an informative article. Really gave in-depth information about Vicks.

Nice reading :raising_hands:t2: good one

Vicks became a household name through effective branding and long-standing presence.
Its iconic formula and packaging are instantly recognizable.
Strategic marketing efforts and product efficacy contributed to its success.
Generational use and trust have made Vicks a staple in many homes.
It’s now a leading brand for cold and cough relief worldwide.

Amazing! and true as well