Patient Journey Mapping

Patient Journey Mapping is a structured way to visualize the entire healthcare experience from first symptoms to diagnosis, treatment, and follow-up.
It goes beyond medical records by capturing emotions, barriers, and real-life touchpoints, helping to design care that truly works for patients.

Why It Matters
• Holistic Insight – reveals patterns and emotional turning points.
• Gap Detection – uncovers delays, inefficiencies, and unmet needs.
• Patient-Centered Design – aligns with global guidelines to respect patient experiences.

How It Works

  1. Define scope and patient personas
  2. Gather qualitative & quantitative data
  3. Chart key stages and touchpoints
  4. Map emotions, barriers, and enablers
  5. Identify opportunities for intervention
  6. Test, refine, and evaluate impact

Core Principles
• Track sequence + emotions for deeper insights
• Map across all care settings (hospital, home, telehealth)
• Use tech integration (analytics, process mining)
• Involve patients, caregivers, and clinicians in co-creation

Why Pharma Should Care

Patient journey maps can:
• Shape smarter launch strategies
• Design support programs that boost adherence
• Build empathetic communication
• Inspire digital health innovations

Patient Journey Mapping isn’t just a diagram it’s a strategic foundation for improving outcomes, building trust, and advancing patient-centered care.

MBH/PS

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Informative..

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Heard 1st time regarding this information, @sakshithombare this information was so useful

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Emerging Therapies for Type 1 Diabetes

These focus on replacing or protecting the insulin-producing cells that the body has destroyed.

  1. Artificial Pancreas Systems (Closed-Loop Systems)
    · What it is: An all-in-one system where a continuous glucose monitor (CGM) talks directly to an insulin pump.
    · How it works: The system automatically adjusts and delivers the right amount of insulin 24/7, based on your real-time blood sugar levels. It’s like having an automated, smart pancreas.
    · Benefit: Drastically reduces the constant decision-making and finger-pricks, leading to much better blood sugar control.
  2. Immunotherapies
    · What it is: Treatments that stop the immune system from attacking the insulin-producing beta cells.
    · How it works: Given early after diagnosis, these drugs (like monoclonal antibodies) try to “reset” the immune system to preserve the body’s own ability to make some insulin.
    · Benefit: Could slow or prevent the disease from getting worse, potentially making it easier to manage.
  3. Islet Cell Transplantation
    · What it is: Transplanting healthy insulin-producing cells from a donor into a person with Type 1 diabetes.
    · Benefit: Can free the person from insulin injections for some time.
    · Challenge: The body may reject the new cells, requiring strong anti-rejection drugs.
  4. Stem Cell Therapy
    · The Goal: To create new, insulin-producing beta cells from a patient’s own stem cells.
    · Potential: This could provide an unlimited source of insulin-producing cells for transplantation without the risk of rejection.

Emerging Therapies for Type 2 Diabetes

These focus on helping the body work better, with added benefits for the heart and kidneys.

  1. SGLT2 Inhibitors (“The Flushing Pills”)
    · How they work: They tell your kidneys to remove excess sugar from your body through your urine.
    · Big Bonus: They have proven to be powerful protectors for the heart and kidneys, reducing the risk of heart failure and worsening kidney disease.
  2. GLP-1 Receptor Agonists (“The Appetite & Slow-Down Shots”)
    · How they work: They mimic a natural gut hormone that:
    · Tells your pancreas to release insulin when blood sugar is high.
    · Slows down how quickly food leaves your stomach, making you feel full longer.
    · Signals the brain to reduce appetite.
    · Big Bonus: They often lead to significant weight loss and also have strong heart-protective benefits.
  3. Combination Therapies (The “Two-in-One” Approach)
    · What it is: New medications are being developed that combine the effects of GLP-1 agonists with other beneficial hormones (like GIP) in a single injection.
    · Benefit: This dual-action approach can lead to even better blood sugar control and weight loss than either hormone alone.
  4. Smart Insulin
    · The Future Goal: An insulin that “turns on” when blood sugar is high and “turns off” when it’s normal.
    · Benefit: This would eliminate the risk of dangerous low blood sugar (hypoglycemia), making insulin therapy much safer.

  1. The Headache of Your Life (“Thunderclap Headache”)

· What it is: A headache that reaches its maximum, excruciating intensity in less than 60 seconds. People often describe it as “like being hit in the head with a baseball bat.”
· Why it’s a red flag: This is the classic sign of a subarachnoid hemorrhage (a type of bleeding in the brain). It’s not about the pain level alone, but the speed of onset. A typical migraine or tension headache builds up over minutes to hours. This one is instant and catastrophic.

  1. “I Just Feel Like Something is Really Wrong”

· What it is: This isn’t a specific symptom, but a deep, gut feeling a person has, often expressed by someone who is usually stoic. Medics often call this the “sense of impending doom.”
· Why it’s a red flag: The body’s autonomic nervous system can pick up on catastrophic events like a heart attack, a massive pulmonary embolism (blood clot in the lung), or an allergic reaction before clear physical signs appear. If a calm person is suddenly convinced they are dying, take them seriously.

  1. Unexplained Weight Loss Without Trying

· What it is: Losing a significant amount of weight (e.g., 5-10% of your body weight) over 6-12 months without changing your diet or exercise routine.
· Why it’s a red flag: While it can be related to stress or thyroid issues, it’s a classic hallmark of underlying cancer, chronic infections like tuberculosis, or malabsorption disorders. The body is consuming its own resources to fight something off.Of course. This is a fantastic question that gets to the heart of practical, life-saving medicine. In human language, “clinical red flags” are those subtle whispers from the body that something serious might be brewing underneath. They are the “check engine” light you shouldn’t just ignore.

Based on wisdom from doctors, nurses, and paramedics, here are some of the most critical subtle signs to never ignore.


  1. The Headache of Your Life (“Thunderclap Headache”)

· What it is: A headache that reaches its maximum, excruciating intensity in less than 60 seconds. People often describe it as “like being hit in the head with a baseball bat.”
· Why it’s a red flag: This is the classic sign of a subarachnoid hemorrhage (a type of bleeding in the brain). It’s not about the pain level alone, but the speed of onset. A typical migraine or tension headache builds up over minutes to hours. This one is instant and catastrophic.

  1. “I Just Feel Like Something is Really Wrong”

· What it is: This isn’t a specific symptom, but a deep, gut feeling a person has, often expressed by someone who is usually stoic. Medics often call this the “sense of impending doom.”
· Why it’s a red flag: The body’s autonomic nervous system can pick up on catastrophic events like a heart attack, a massive pulmonary embolism (blood clot in the lung), or an allergic reaction before clear physical signs appear. If a calm person is suddenly convinced they are dying, take them seriously.

  1. Unexplained Weight Loss Without Trying

· What it is: Losing a significant amount of weight (e.g., 5-10% of your body weight) over 6-12 months without changing your diet or exercise routine.
· Why it’s a red flag: While it can be related to stress or thyroid issues, it’s a classic hallmark of underlying cancer, chronic infections like tuberculosis, or malabsorption disorders. The body is consuming its own resources to fight something off.

  1. A Mole That’s Playing by Its Own Rules (The ABCDEs)

· What it is: Any change in a skin mole. Remember the acronym ABCDE:
· Asymmetry: One half doesn’t match the other.
· Border: The edges are irregular, ragged, or blurred.
· Color: It has varying colors (tan, brown, black, red, white, blue).
· Diameter: Larger than the size of a pencil eraser (6mm).
· Evolving: The mole is changing in size, shape, or color.
· Why it’s a red flag: These are the early warning signs of melanoma, the most dangerous form of skin cancer. Catching it early is everything.

  1. Chest, Jaw, or Arm Discomfort… Especially in Women

· What it is: We all know the “crushing chest pain” for a heart attack. But subtle signs are often missed, particularly in women. Watch for:
· Pressure, tightness, or pain in the chest that may come and go.
· Pain that radiates to the jaw, neck, back, or one arm (usually the left).
· Combined with shortness of breath, cold sweat, nausea, or extreme fatigue.
· Why it’s a red flag: A heart attack doesn’t always shout; it sometimes whispers. Ignoring these subtle signs can lead to fatal delays.

  1. Passing Out or Fainting (Syncope) — Especially After Exercise

· What it is: A sudden, brief loss of consciousness. It becomes a major red flag if it happens during or immediately after physical exertion, or if it happens without any warning (like feeling lightheaded first).
· Why it’s a red flag: While often benign (like from dehydration or standing up too fast), fainting during exertion can signal a dangerous heart condition like cardiomyopathy or an electrical problem in the heart, which can lead to sudden cardiac arrest.

  1. Seeing Things That Aren’t There (Visual Hallucinations)

· What it is: A person seeing detailed people, animals, or patterns that aren’t real. This is different from the “floaters” or flashes of light many people see.
· Why it’s a red flag: In older adults, this can be a specific sign of Lewy Body Dementia. It can also be a symptom of a severe infection, neurological disorder, or a reaction to certain medications.

  1. A Fever That Just Won’t Quit

· What it is: A persistent, low-grade fever (even 99.5°F - 101°F / 37.5°C - 38.3°C) that lasts for weeks without any clear explanation like a cold or flu.
· Why it’s a red flag: The body is fighting something. A persistent fever can point to hidden infections (like endocarditis—an infection of the heart’s lining), autoimmune diseases, or underlying cancers like lymphoma.

The Bottom Line in Human Terms:

Your body is brilliant at communicating. You know your own baseline. If something feels new, different, and severe (“the worst headache of my life”), or a subtle change persists without explanation, it’s your body’s way of raising a little red flag. Don’t talk yourself out of it. It’s always better to get it checked and be told it’s nothing than to ignore it and be too late.

This approach is very essential in todays’ healthcare system. But bringing it into practice colud be very challenging and hard

Patient Journey Mapping truly bridges the gap between data and empathy. It’s amazing how understanding emotions and real-world barriers can reshape care delivery. Pharma’s involvement here can make treatment more human-centered and effective.

It’s always important to track a patient’s disease journey, especially in cases of cancer and other chronic illnesses where mental health also plays a major role. Understanding the patient journey helps in delivering a more personalised and patient-centered approach to care

Patient journey mapping helps to increase the rate of medication adherence.